INTRODUCTION OF PDPA
In response to increasing community concern about the growth in unsolicited marketing related communications, the Singapore Government introduced the Personal Data Protection Act on 1 July 2014. The primary purpose of the PDPA, is hence to balance the commercial need of organisations to use individuals’ personal data and the right of individuals to protect their personal data.
WHAT INFORMATION IS PROTECTED?
All “personal data” belonging to an individual is protected under the PDPA. Hence the following data which identifies an individual will be considered “personal data”: full name, NRIC Number, passport number, photographs and CCTV images, personal mobile telephone number, personal e-mail address, name and residential address.
NINE OBLIGATIONS
There are nine important legal obligations that every organisation must comply with, constituting the core PDPA Compliance. Organisations must start to comply with these obligations from 2 July 2014. The list of obligations is as follows:
Further details can be found at the Personal Data Protection Commission Singapore website:
https://www.pdpc.gov.sg/personal-data-protection-act/overview
The Consent Obligation
The Purpose Limitation Obligation
The Notification Obligation
The Access and Correction Obligation
The Accuracy Obligation
The Retention Limitation Obligation
The Protection Obligation
The Transfer Limitation Obligation
The Openness Obligation
OFFICIAL NOTICE OF ELITE ASIA’S RENEWED PRIVACY POLICY
In line with the PDPA Compliance, Elite Asia is sending out official notices informing all corporate clients of our renewed Privacy Policy. It is available at https://www.eliteasia.co/privacy-policy/. Additionally, we are seeking consent via the online form below from all corporate clients as we are preparing for the launch of our forthcoming THE ELITE ASIA CLUB, which may involve communications using personal contact channels.
Kindly provide your consent to the contact methods via the form below. The consent given would also include consent for Elite Asia’s Authorized Staffs from Elite Asia’s Group of Companies to contact clients regarding their projects and the services provided to them.
